Why Your Company Should Use Infographics

According to recent research there are over 1.5 billion individual pieces of content on the internet today, which can make it hard to stand out amongst the crowd.  You may be currently “throwing words” into the abyss, generating blog after blog...

How to Make a Good First Impression

You’ve created an awesome company with stellar products and services, but you’re failing to attract and retain customers… What gives? Chances are, you’re failing to make a great first impression.

Simple Steps for a Stellar Business Card

In a world of Facebook and LinkedIn, exchanging business cards may seem antiquated. But business cards have persisted, and it’s surprisingly important to making a great first impression during quick interactions. Business cards are miniature...

The Quickstart Guide to Creating and Using a Logo

Creating a logo is one of the most important tasks in the early stages of branding. In this post, we’ll walk you through what a logo does for your company, what makes a good logo, how to design your logo, and how to use your logo to get your...

Color and Consistency in Branding

Elevating your branding with a custom color palette. 

Your brand is the first impression that people will have of your company, and like it or not, it’s going to get judged. In fact, according the the Institute for Color Research, people form an...

Key Elements for a Great Company Logo

 The importance of a unique and memorable logo in your company’s branding strategy.As explained in the previous blog post, a brand is much more than a name or a logo. In fact, as Dan Pallotta, a talented entrepreneur and author, once said ,

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The Power of Branding Your Business

Many people underestimate the power of branding when marketing their business. It is easy for most people to shrug it off and think “If I am making the best product or providing the best service to my customers, it doesn’t matter what my branding...

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